India has the Release the kitties shirt distinction of being the first country in the developing world to start a family planning program that was state-sponsored. This program was started in 1952 and was called the National Family Planning Program. At first, the program was focused on contraceptive measures such as birth control. However, as time passed, the program encompassed other aspects of family health such as nutrition, family welfare and mother and child health. Eventually, the name of the department was also changed from Family Planning Department to Family Welfare Program to showcase this advancement in policy.
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Over the Release the kitties shirt decades, both state and central governments have done a lot to implement the program at different levels of society. This includes methods such as spreading awareness through public service announcements and door-to-door campaigns, encouraging the two-child norm through monetary incentives, emphasis on education for boys and girls and focusing a lot of efforts in the rural areas. These Family Planning measures have certainly been successful, as the decrease in the population growth rate demonstrates.
However, factors such as poverty, preference of sons to daughter and traditional thinking are major roadblocks to complete success. As of June 2018, the total population of the world stands at 7.6 billion. Out of this, 3.2 billion people were added by developing countries over the last 50 years. If the current projections continue, 3.1 billion more will be added by these countries.